Joe Cross is a filmmaker, entrepreneur, author and wellness advocate. He directed, produced and was the subject of the award-winning documentary Fat, Sick & Nearly Dead. He is widely credited with having accelerated the plant-based eating and juicing movement by media outlets including The Wall Street Journal, The Times of London, and The Dr Oz Show. His website Reboot with Joe has become an integral meeting place for a community of 1 million Rebooters worldwide.
Australian native.
