American political consultant, author, and pollster
American corporate and political consultant and pollster.
Formed The Luntz Research Companies in 1992 and maintains an office in Alexandria, Virginia.
Son of Lester L. Luntz, D.D.S., a forensic dentist, and Phyllis Luntz.
Graduated with a Bachelor of Arts degree in History and Political Science from the University of Pennsylvania and received his Doctorate in Politics from Oxford University.
Known for the term "Death Tax".
The Word Doctors CEO.
Favorite songs: "Vienna" by Billy Joel , "The Chanukah Song" by Adam Sandler , "A Whiter Shade of Pale" by Procol Harum , "Sounds of Silence" by Simon & Garfunkel , "In My Life" by The Beatles.
President, Luntz Global.
Fox News contributor.
(September 2009) Release of his book, "What Americans Really Want...Really".
Release of his book, "Candidates, Consultants and Campaigns: The Style and Substance of American Electioneerng".
Release of his book, "Words that Work: Its Not what You Say, Its what People Hear".
Release of his book, "The American Dream: Renewing the Promise: A Survey Research Analysis".
I have missed more than nine thousand shots in my career. I have lost almost three hundred games. On twenty-six occasions, I have been entrusted to take the game-winning shot and missed. And I have failed over and over and over again in my life. And that is why I succeed. —MICHAEL JORDAN,Blame yourself when things go wrong, and give credit to others when things go right. The process of giving other people credit is what it takes to build a team. ” Sandberg, one of America’s great team builders, knows exactly what it takes to win.
Democracy is the art and science of running the circus from the monkey cage. H. L. MENCKEN,Winners recognize that even when they aren’t physically selling a product, they are always selling themselves. Every human interaction is an opportunity to connect—and then to sell.
THE TRUTH ABOUT PUBLIC SCHOOL EDUCATION • American fifteen-year-olds rank thirty-fifth out of fifty-seven developed countries in math and literacy. • 30 percent of public school students don’t graduate from high school. • Every day, 7,000 kids drop out of high school. • Of the 50 million children currently in public school, 15 million of them will drop out. • 25 percent of all public school math teachers did not major in mathematics or a math-related subject at a college or university. • Less than two-thirds of high school graduates are accepted to college every year. • One half. . .
Winners know what makes people tick by effectively tapping into our fears and aspirations. By listening very carefully and then repeating almost word-for-word exactly what they’ve heard, winners know how to articulate compelling needs—and products to satisfy those needs—that people didn’t even know they wanted.
The way you communicate an idea is different than the way you communicate a product.
Ideology and communication more often than not run into each other rather than complement each other. Principle and communication work together. Ideology and communication often work apart.
